Two students from the Czech Film Academy commission a leading advertising agency to organize a huge campaign for the opening of a new supermarket named Czech Dream. The supermarket however does not exist and is not meant to. The advertising campaign includes radio and television ads, posters, flyers with photos of fake Czech Dream products, a promotional song, an internet site, and ads in newspapers and magazines. Will people believe in it and show up for the grand opening?
Release date : 2004-06-03
Production country :
Czech Republic
Production company :
FAMU, Hypermarket Film, Cinemasound, Studio Mirage, Česká televize
Durasi : 90 Min.
Popularity : 1
7.18
Total Vote : 34
Advantages of movie
Almost all films carry messages about love, struggle, justice, hope, or humanity that can inspire the audience.
movie Shortcomings
There are films that are too slow at the beginning and too fast at the end — or vice versa — making the audience easily bored or confused.
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