A Day in the Life of a Consumer

The film shows one day from waking up in the morning all the way to waking up again the next morning. The everyday situations that many commercials are made of, the little dramas that they create and solve through the product or service they sell, are stitched together into one day. This is a film about the everyday in (German, or Western-European) society because the commercials are part of the everyday of most people (everyone who watches television) and they depict an ideal image of society. The film abundantly uses repetition as an editing technique, in visual ways as described above, but also because commercials can be read in different ways. For instance, Brat baking foil shows up at the evening dinner sequence, when an ovendish is put on the table, and again later on in the sequence about going out to a classic concert, because the clip has classic music.

Release date : 1993-06-23

Production country :
Germany

Production company :

Durasi : 44 Min.

Popularity : 0

5.00

Total Vote : 4

Advantages of movie

Almost all films carry messages about love, struggle, justice, hope, or humanity that can inspire the audience.

movie Shortcomings

There are films that are too slow at the beginning and too fast at the end — or vice versa — making the audience easily bored or confused.